![](\"https:\/\/www.celebitchy.com\/wp-content\/uploads\/2023\/12\/BGUS_2641734_014-1.jpg\")
<\/p>\n<\/p>\n
The British papers just can\u2019t let go of their Sussex obsession, so we\u2019re getting \u201cend of year\u201d summaries of Prince Harry and Meghan\u2019s ups and downs in 2023, with an overemphasis on sh-t like \u201cSouth Park\u201d and the Hollywood Reporter\u2019s recent nastiness. The same emphasis is not given to Spare<\/em> selling millions of copies, nor another successful Invictus Games, nor Harry winning his lawsuit against the Mirror. Well, here\u2019s some sh-t from Hannah Furness at the Telegraph, from a piece called \u201cCan the Sussexes really make a comeback?\u201d<\/em> Why is it any of the Telegraph\u2019s business what two people do in California? They really refuse to ask themselves that question.<\/p>\n Meghan\u2019s recent appearance at the Variety event:<\/strong> \u201cIs that what this was all for?\u201d one former palace source said incredulously at the time. \u201cAll this drama, leaving the Royal family for a life of service, just to be back on the showbiz circuit again?\u201d<\/p>\n Omid Scobie\u2019s Endgame:<\/strong> Widely considered as a Sussex sympathiser, despite regularly defending himself against accusations of being \u201cMeghan\u2019s mouthpiece\u201d, Scobie\u2019s account echoed much of what Harry and Meghan said in their own interviews but went further to heavily criticise their British family. Prince William was painted as jealous and angry, the Princess of Wales as a cold \u201cStepford-like\u201d wife, and the King incompetent. No amount of denials about collaboration could separate the Sussexes from the book in the public imagination. \u201cThe credibility of the Sussexes now seems somehow linked to the credibility of Omid Scobie,\u201d said one observer. \u201cThe more ridiculous the book seems, the more biased it sounds, the more fuss there is about who said what in which translation, the less people will believe the claims in it.\u201d<\/p>\n No one believes the royals are racist, huh? <\/strong>Even the most powerful accusations, including the accidental naming of members of the Royal family with \u201cunconscious bias\u201d, will not work in the Sussexes\u2019 favour, another expert believes. \u201cIt takes away the power of their own story,\u201d he says. \u201cIf and when they want to talk about it themselves, the public will feel they\u2019ve heard it all before.\u201d<\/p>\n The business fizzle: <\/strong>Shortly after the Hollywood Reporter pronouncement, Forbes, the respected US business magazine, called the Sussexes a \u201ccompelling case study for Harvard Business School on the ultimate brand buzz failure\u201d. A columnist advised readers on how to \u201cavoid Harry and Meghan\u2019s all buzz and no buyers strategy when building a brand\u201d. A second article urged the Prince to stop focusing on a \u201cfading career as a bon vivant philanthropist and B-list celebrity\u201d, and choose not to \u201ccontinue pursuing an increasingly pointless life of serving as an irrelevant hood ornament for good causes\u201d.<\/p>\n<\/blockquote>\n [From The Telegraph]<\/p>\n The Telegraph also cited the recent People Mag story about the Sussexes going for a \u201ctotal system reboot.\u201d Y\u2019all know my thoughts on all of this, as I\u2019ve said many times this year: the Sussexes have had some big wins but they have legitimately had some tough moments and sh-tty newscycles. Their biggest problem is a terrible communications strategy. They\u2019ve f–ked up their communications and messaging repeatedly, and I hope their \u201csystem reboot\u201d addresses that. The Spotify story would not have been half as bad if they had gone on the record when the contract ended AND clapped back at Bill Simmons. This wasn\u2019t some unhinged royal reporter – this was a Spotify executive and it was about their business. They also made significant mistakes in how they communicated what happened with the paparazzi chase in New York. As for the Scobie stuff – it\u2019s hilarious that the one time Harry & Meghan refuse to complain or explain, that\u2019s when the British media demands that they speak up.<\/p>\n Embed from Getty Images<\/p>\n Embed from Getty Images<\/p>\n Photos courtesy of Getty, Backgrid.<\/small><\/p>\n\n