{"id":132310,"date":"2023-10-19T13:13:35","date_gmt":"2023-10-19T13:13:35","guid":{"rendered":"https:\/\/bluemull.com\/?p=132310"},"modified":"2023-10-19T13:13:35","modified_gmt":"2023-10-19T13:13:35","slug":"billionaire-boys-club-x-hidden-ny-come-together-for-new-collaboration","status":"publish","type":"post","link":"https:\/\/bluemull.com\/lifestyle\/billionaire-boys-club-x-hidden-ny-come-together-for-new-collaboration\/","title":{"rendered":"Billionaire Boys Club x HIDDEN.NY Come Together For New Collaboration"},"content":{"rendered":"<p>Billionaire Boys Club has partnered with collective HIDDEN.NY for a limited edition collaborative capsule. The release celebrates the 20th anniversary of BBC ICECREAM, giving a nod to the founder Pharrell Williams and his two decade history with the label. <\/p>\n<p>The capsule collection taps into archives and features a selection of wardrobe staples featuring photo-transferred images of Pharrell himself standing in front of a Lamborghini from the early 2000s. The collection also includes hoodies, denim jeans and fitted baseball caps with the iconic BBC ICREAM iconography co-branded with the HIDDEN.NY logo. The OG BBC logo, helmet moniker and IC running dog all come together in the capsule, where HIDDEN.NY&#8217;s signature emerald green highlights the branded graphics throughout. Additional motifs include Hidden&#8217;s &#8220;h&#8221; and diamonds graphics as a nod to BBC. <\/p>\n<p>The designs are applied throughout the capsule t-shirts, hoodies and special edition made in Japan denim jeans. The BBC ICECREAM x Hidden.PPF BBC20 capsule arrives on October 20 at the NYC and Miami flagship stores and online at BBC ICECREAM and Hiddenppf.<\/p>\n<blockquote><p> <svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><\/path><\/g><\/g><\/g><\/svg>View this post on Instagram<\/p>\n<p><p>A post shared by HIDDEN \u24d7 (@hidden.ppf)<\/p><\/blockquote>\n<p><p>In case you missed it, Bernard Arnault is dethroned by Jeff Bezos as the world&#8217;s second richest man in the world.<br \/>\nSource: <a href=\"https:\/\/hypebeast.com\/2023\/10\/billionaire-boys-club-bbc-icecream-hidden-ny-pharrell-williams-collaboration-release-info\" target=\"_blank\" rel=\"noopener\">Read Full Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Billionaire Boys Club has partnered with collective HIDDEN.NY for a limited edition collaborative capsule. The release celebrates the 20th anniversary&hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Billionaire Boys Club x HIDDEN.NY Come Together For New Collaboration - bluemull<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bluemull.com\/lifestyle\/billionaire-boys-club-x-hidden-ny-come-together-for-new-collaboration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Billionaire Boys Club x HIDDEN.NY Come Together For New Collaboration - bluemull\" \/>\n<meta property=\"og:description\" content=\"Billionaire Boys Club has partnered with collective HIDDEN.NY for a limited edition collaborative capsule. 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